A Note from Shelli

**Double Post Day**

Make sure to keep scrolling down for today's sample!

Hello Stampers!

Each month Stampin' Up! send each demonstrator a free magazine called Stampin' Success and in each issue there is a note from Shelli Gardner, CEO of Stampin' Up!

I wanted to share this today, because I have talked with a few of you who are unsure if they want to join Stampin' Up! After you have a chance to read this I hope you decide to join the family. I had a chance to meet Shelli at convention and in the few minutes I met with her I could tell she really care about the people around her including her demonstrator family.

A Note from Shelli:

At convention this year, I shared some thoughts on something that I feel very strongly about—our hobbyist demonstrators. I’d like to mention those thoughts for those of you who were unable to be there.

The catalyst for this was an experience that one of our staff members shared with me as she spoke to two demonstrators, one of whom commented that she was “a hobbyist, the kind of demonstrator Stampin’ Up! hates” while the other demonstrator observed that she was “just a hobbyist.”

When I heard this, my reaction was immediate and strong—I want to eliminate the phrase “just a hobbyist” from our vocabulary! A demonstrator who is not focused on building her business is no more “just a hobbyist” than a mother is “just a mother.” You cannot overestimate or underestimate the influence and power mothers have on the world. By the same token, we don’t want our hobbyists to underestimate their impact on Stampin’ Up!

Of course, there is room for our business builders—we love them! They play an essential role in our growth, stability, and success. By very virtue of our business model, we must—and want to—provide our business builders with everything they need to build their businesses. And that means there is a lot of information on our web site and in our publications aimed at these demonstrators.

But that doesn’t mean we value them more; it means they need more resources. And, in fact, a vast majority of our business builders began as hobbyists and then transitioned into leaders and business builders when the time and opportunity was right.

The bottom line is, there is room at Stampin’ Up! for every kind of demonstrator—that’s the beauty of what we offer and that’s how we differ from many other network marketing companies. I felt strongly about it at the very beginning, and I continue to feel just as strongly
20 years later!

It breaks my heart that any of you—hobbyist, business builder, or anywhere in between—might feel that we don’t care about you. Every single one of you have a home here at Stampin’ Up! and are a valued family member. We need you, we want you, we respect and value you. We love you all!